About the company
Personyze was founded in 2008 by a group of entrepreneurs with a vast experience in web analysis and advertising who realized that websites of any size needed the ability to offer each of their visitors an experience that is significantly more personal and relevant to their needs and interests, on an individual basis.
The understanding that the key to success for any web business is a relevant and engaging user-experience and that there is no easy and cost-effective way of achieving this, was what lead to the development of Personyze's comprehensive suite of Web analytics, segmentation, personalization and optimization.
About the platform
Personyze is a complete set of tools focused on enhancing user-experience and increasing conversions and revenue. The suite features highly advanced and powerful segmentation and personalization capabilities, as well as excellent analytics and testing tools.
The Web marketing and e-commerce industry has always had a deep understanding of the enormous benefits of website personalization and behavioral targeting. However, until today, no solution was comprehensive, simple to use and affordable enough to be embraced by any but the very largest websites.
Personyze offers a comprehensive, easy to use and highly affordable solution that makes real-time visitor segmentation and website personalization possible for websites of any size.